That is sponsored by Good Cash Completely satisfied Hour. Two pals — who occur to be cash consultants — speak popular culture and private finance over a brand new budget-friendly cocktail every week. Catch Rachel Cruze and George Kamel within the newest video podcast from Ramsey Community, Smart Money Happy Hour.
Go to https://podnews.net/update/megaphone-compliant for all of the hyperlinks, and to get our e-newsletter.
- Megaphone is now IAB certified under v2.2, says an electronic mail to prospects. They’re the second company to certify to the brand new v2.2 requirements; the first was Captivate. Megaphone was one in every of three Spotify firms who quietly withdrew from IAB certification firstly of the yr, as Podnews reported in April; after criticism from prospects, that call was changed in early June.
- Libsyn Ads released its July 2024 Podcast Advertising Rates. The common CPM charge was $21.90, primarily static towards June’s $21.92. The corporate’s new CRO, Rick Selah, warns us that the vacation season is “simply across the nook”.
- Locked On Podcast Network is launching two new sports Fast TV channels. Locked On NFL and Locked On School Sports activities will each stream on Amazon Hearth TV, YouTube, NewsON and Zeam.
Classifieds – your job or ad here
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- Audio Flux circuit 04 is open for submissions. Designed to raise impartial audio, new voices, and large concepts in podcasting, you’re invited to create quick “fluxworks” a few “first time”.
- Within the UK, RAJAR says that the number of people listening to podcasts every week has grown from 11.7mn to 12.3mn – reaching 21.3% of the inhabitants. The BBC launched Q2/24 data on its proprietary BBC Sounds app: complete performs are down 5.5% on the quarter (vs Q1), it’s additionally seen a 2% drop in weekly viewers. Nevertheless, the BBC posted 3% greater podcast downloads through open RSS, to 209mn – these figures aren’t IAB compliant.
Focus
Submit your podcast by tomorrow night time!
Being honored by The Sign Awards units your crew aside with recognition from our trade’s prime consultants, and acts as proof that your work is setting requirements for podcasting worldwide. By getting into, you current your work earlier than The Signal Awards Judging Academy, an invitation-only physique of podcast professionals from acclaimed organizations like NPR, Vox Media, CNN, Condé Nast, Sony and Lemonada Media amongst many others.
Develop your viewers, have a good time your crew and stand out. The Prolonged Entry Deadline to submit is Aug 2, 2024. Enter your podcast for consideration.
Strikes and hires
- Marie Joyce has been promoted to Head of Sales, Victoria, at Mamamia. She began with the corporate in 2021, and labored for NOVA Leisure earlier than that.
- Joni Deutsch has been promoted at The Podglomerate; she’s now Senior Vice President of Marketing & Audience Development.
Suggestions and methods
- Grasp viewers engagement by creating listener personas with Ausha’s information.
- Be taught Ausha’s key methods to build a dedicated audience to your podcast.
- In an interview, Tom Webster shares five strategies to grow your podcast audience. (He’s got a book out (aff), which you may need to purchase.)
- Podcasting for Dummies has updated its cheat sheet. Thoughts, that huge paragraph on ID3 tags? Ignore it. Solely 20% of podcasts use ID3 tags in any respect, and so they’re nearly ineffective.
Podcast Information
- New on Airwave: The History of WWII Podcast covers the final nice struggle in intimate element. It is produced and narrated by Ray Harris Jr, who has a level in historical past from James Madison College. "I’ve been ready years for somebody to do a podcast on WWII and couldn’t wait any longer," he says.
- The News Agents is claiming it has now had over 100 million downloads. The present is from World within the UK, and was launched with Persephonica. It’s hosted on Captivate.
- Investies has joined the fwd. podcast community from AdLarge. The present gives invaluable monetary steerage and advocacy, offering listeners with unfiltered recommendation on the inventory market and financial traits. It is hosted by Linda Garcia, a acknowledged monetary professional, creator and educator.
- Hacking Humans publishes its three hundredth episode in the present day. In its 6+ years it has seen practically 4.5mn downloads and says it’s nonetheless the go-to for entertaining and academic dialogue of social engineering, cons, scams and phishing schemes. It is from N2K Networks.
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