-
Parcast founder Max Cutler has announced the launch of a new media company, Pave Studios. “Positioned throughout video, audio, books and leisure”, the discharge seems cautious to not use the phrase “podcast” (although the video does).
- Spotify purchased Parcast in 2019 for greater than $100mn; Cutler left Spotify in Feb 2023, the Parcast model was combined into Spotify Studios final 12 months.
-
UK media regulator Ofcom has released data on audio listening in the UK. The uncooked knowledge can also be out there in full, and Adam Bowie has looked more closely into the data. He discovers that podcast listening just isn’t rising total within the nation; however there was a marked development in youthful listeners. Spotify, BBC Sounds and YouTube seem excessive within the record for podcast apps.
-
Within the US, the IAB has released the IAB Internet Advertising Revenue Report. Complete web advert income grew 7.3% in 2023. Web audio, together with podcasts, grew 18.9% to $7.2bn. We’ll be taught the podcast income numbers on Might 9.
-
The New York Festivals Radio Awards introduced the winners for 2024. We’ve linked here to the podcast winners; there are 23 Gold winners. Bloodlines, from CBC and BBC, received a Grand award; the BBC was awarded Broadcaster of the Yr.
-
The Australian Podcast Ranker for March was launched. Hamish & Andy return to #1 for month-to-month listeners; the present’s first weekly episode this 12 months was posted on Feb 28. (Notably, the present has moved away from titles like “Hamish & Andy 2023 Ep 240”, and as a substitute is utilizing extra attention-grabbing titles like “2024 Ep 247 – The Superb Hat Prank”). The ABC’s Conversations is #1 by whole downloads.
- One of many two large Australian business podcast publishers, ARN, is bidding to purchase the opposite, its competitor SCA. “If the proposal goes forward, we anticipate ARN would shut its iHeart app and shift to LiSTNR as a single audio streaming platform,” says an analyst from Morgan Stanley.
-
Audiobooks are a success for Spotify – 25% of Spotify Premium customers (in US,UK,AU) have “engaged” with audiobooks, the corporate tells us. Within the US, new audiobook listeners are spending 2.5 hours longer within the app within the 14 days since beginning a e-book; and cross-promoting a RuPaul e-book from an look by RuPaul on Name Her Daddy led to a 34% improve in consumption.
- The corporate additionally factors out it’s resulted in additional income for publishers: “With out Spotify, royalties for impartial authors would have elevated to 23% from Q1 of ’23 to Q1 of ’24, however with Spotify’s addition of Audiobooks in Premium, impartial authors have seen a 95% soar of their royalties.”
-
People in Quebec call podcasts “balados”, in response to the newest version of Pod The North. In France, nevertheless, they’re all about “le podcast”.
Suggestions and tips – with Memberful
Podcast Information – with New Podcast Trailers – the podcast
Corporations talked about above:
ARN
Podcast knowledge for Apr 17
#1 in Apple Podcasts
Serial (Serial Productions & The New York Instances)
The Subtle Art of Not Giving a F*ck Podcast (Mark Manson)
#1 in Spotify
The Joe Rogan Experience (Joe Rogan)
What Now? with Trevor Noah (Spotify Studios)
During the last week, 209,547 podcasts printed not less than one new episode (up 0.1%). source
Trending Merchandise