Podcasts are extra fascinating to non-listeners than ever earlier than, says new information. Sounds Profitable published The Podcast Landscape 2024, a take a look at podcast consumption within the US. It claims 53% of Individuals ages 18+ hearken to podcasts every month (6% greater than Edison Analysis’s claimed 47%). The information contains the highest 20 “favourite podcasts” (13% of respondents say their favourite is Joe Rogan), and means that YouTube has prolonged its lead as the preferred place to find new exhibits. The examine interviewed greater than 5,000 Individuals in an internet panel. A number of the information was previewed at Podcast Movement.
Edison Analysis revealed the top 25 podcasts in the UK for Q2/24. It was Goalhanger’s time to shine – The Relaxation is Politics remained at #4, with TRI Soccer and TRI Historical past each gaining within the charts, and TRI Leisure a brand new entry at #17. It’s additionally the primary time {that a} BBC podcast has made it into the highest 10 (on this Common Election interval, Newscast made it to #9). Acast and Megaphone each host 8 of the highest 25; the BBC have 5.
In Australia, Triton Digital’s Sounder has partnered with NOVA Entertainment for contextual concentrating on and model suitability.
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