Australian Manufacturing home Deadset Studios and main market analysis company Insightfully announce the return of PodPoll: Australia’s podcast insights survey which delves into the podcast listening behaviors of Australians.
PodPoll 24 launches on Wed. 25 September by way of webinar, with presenting associate ABC pay attention, hosted by the ABC’s award-winning podcast host Marc Fennell and contains an in-depth presentation by Deadset Studios’ podcast strategist Kellie Riordan and Insightfully’s opinion researcher Leanne White.
PodPoll 24 demonstrates podcast have develop into a staple within the media eating regimen of Australians. The survey information sheds gentle in rising developments and several other untapped alternatives within the podcasting panorama.
Deadset Studios Director Kellie Riordan says it is a enormous alternative for media homes, entrepreneurs and types. “PodPoll 24 reveals there’s nonetheless a major hole to fill with podcast content material tailor-made to their wants and needs.”
Insightfully Managing Director Leanne White added: “PodPoll 24 reveals hundreds of thousands are actually listening every day and that there’s an enormous alternative for brand spanking new content material in life-style, well being, comedy, and extra.”
PodPoll 24 covers:
Which content material style are the most well-liked, in addition to which style are under-served
Generational variations in podcast consumption
Time spent listening by way of hours and variety of episodes every week
Tendencies on branded podcasts and host-read advertisements
Tendencies on what individuals are doing whereas listening.
Wed 25 September 2024 – 12 midday (AEST) – By way of webinar registration