Frequency, audio’s chief in workflow and advert administration, proclaims the addition of adtech veteran Jason Kalin as its new Chief Business Officer. As a part of Frequency’s management staff, Kalin will information the corporate’s subsequent part of development, overseeing gross sales, advertising and marketing, and buyer success.
With over 20 years of adtech management, Jason brings a powerful observe file of driving growth, constructing high-performance groups, and scaling income for development stage corporations. Most just lately, Jason served because the Chief Enterprise Officer at Nativo, a high native advert change and inventive advert platform for manufacturers and publishers, the place he led the corporate’s core SaaS and monetization traces of enterprise.
Jason joins Frequency at a time of accelerated momentum, as the corporate introduces new monetization alternatives and innovation for creator networks, publishers, and advertisers. As Frequency expands its providing, Jason will assist unlock strategic development alternatives, bringing Frequency’s suite of merchandise to new markets and channels.
“Frequency has a novel imaginative and prescient of the way forward for advert monetization — not simply in audio, however throughout all creator networks. As consumption of creator content material accelerates, the dearth of actual infrastructure for advert monetization stays a bottleneck to new alternatives,” says Jason Kalin. “I’m thrilled to hitch Frequency at such a dynamic time, serving to the corporate strategically join the ecosystem and assist the brand new development.”
“Jason’s confirmed success in serving to manufacturers harness the facility of content material and offering publishers with higher monetization alternatives will likely be invaluable for advancing Frequency’s mission,” says Pete Jimison, CEO of Frequency. “By fostering key relationships and empowering companions with higher instruments, we’ll transfer rapidly to form new alternatives on this fast-growing channel of podcasting.”
All for listening to extra? Go to frequencyads.com or contact Jason at [email protected].
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