Acast, the world’s largest podcast firm, has introduced the appointment of Martijn Gerrits as gross sales director for the Netherlands. Gerris is Acast’s first rent within the area, bringing a wealth of expertise within the media and promoting business to the staff.
Gerrits has a confirmed monitor document in driving development and constructing profitable partnerships. His earlier roles at main firms akin to Spotify, Azerion, Mediahuis NL and Dentsu have geared up him with the experience to navigate the dynamic panorama of the podcast business.
As gross sales director, Martijn will probably be chargeable for main Acast’s gross sales efforts within the Netherlands, increasing its market’s attain and connecting native advertisers with engaged podcast audiences. He’ll concentrate on constructing sturdy relationships with companies, manufacturers, and creators to drive income development and set up Acast regionally because the go-to vacation spot for podcast promoting.
“In becoming a member of the Acast staff I can’t wait to assist drive the expansion of the podcasting business within the Netherlands,” mentioned Gerrits. “Acast’s dedication to empowering creator and delivering distinctive, efficient promoting experiences align completely with my very own love for audio. I stay up for working with our staff and companions to unlock the total potential of podcast promoting within the Dutch market.”
Megan Davies, Acast’s Managing Director for Worldwide, added: “Martijn’s deep understanding of the Dutch market and his expertise within the podcast business make him a useful asset to our staff. As we’ll proceed to develop our presence within the Netherlands, Martijn’s management will probably be instrumental in driving our development and delivering distinctive worth to our advertisers and creators.”
The podcast promoting market within the Netherlands is predicted to expertise substantial development within the coming years. In response to projections, the market’s income is anticipated to succeed in $39.86m by 2027.
Acast formally launched within the Netherlands in November 2022, partnering with Meer Van Dit, a significant Dutch podcast studio with fashionable exhibits akin to “Weer een Dag” in addition to creator manufacturers together with Tonny Media, Bien, New Tree Media, and Ready Studio.
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