Podeo, the fastest-growing podcast platform within the MENA regain, unleashed its newest unique distribution channel with Binary Media, a passenger expertise platform that reshapes commutes for tens of millions of taxi passengers throughout the UAE.
This partnership seamlessly integrates podcasts into Binary Media’s state-of-the-art In-Cab Related TV (ICTV), enabling commuters to effortlessly discover fascinating podcasts on each journey.
For the primary time ever, Podeo-hosted podcast can now be listened to on-the-go, connecting with tens of millions of month-to-month passengers throughout the UAE. With 198.44 million taxi riders recorded in Dubai alone in 2023, this partnership amplifies creators’ attain to an enormous and extremely engaged viewers – completely accessible by Podeo.
Powered by Binary Media’s superior OS, this distinctive integration delivers immersive listening experiences, reworking each journey right into a second of discovery. With real-time insights straight accessible by Podeo’s industry-leading creator instrument, this partnership reinforces the platform’s relentless pursuit to raise creators to new heights and allow them to maximise their monetization.
Stefano Fallaha, CEO & Founding father of Podeo, mentioned: “This long-term partnership with Binary Media is popping each taxi journey right into a journey of inspiration, exploration and leisure. It’s a daring leap ahead that shatters attain and monetization obstacles, positioning Podeo as a worldwide chief in content material distribution and discoverability.”
Santosh Sarma, CEO & Co-Founding father of Binary Media mentioned: “Our partnership with Podeo completely aligns with Binary’s imaginative and prescient of creating the journey as significant because the vacation spot, turning idle journey time into alternatives for leisure, discovery, rest, and productiveness, setting a brand new commonplace for passenger experiences.”
With its distribution arsenal spanning throughout main airways, main streaming, chatting, and gaming apps, alongside its highly effective ad-tech, Podeo is unlocking unmatched attain and income potential for podcasters. The platform’s end-to-end options and game-changing integrations have sparked a surge in creator migrations and an inflow of hundreds of creators, providing them unmatched publicity and alternatives for next-level development.
About Binary Media:
Based in the US with its R&D hub within the UAE, Binary Media’s Passenger Working System (OS) powers the most important community of In-Cab Related TV (ICTV) throughout the UAE and is about for speedy international growth. As Intel predicts the passenger financial system to achieve $7 trillion, Binary Media leads the way in which in redefining passenger mobility. Its revolutionary OS integrates dynamic content material, real-time updates, and focused promoting, turning idle journey moments into alternatives for engagement, leisure, and productiveness, creating a brand new ecosystem for the way forward for mobility. Study extra a binary media.io.
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